It was a pursuit for the perfect Royal Ascot outfit that first sparked the idea behind The Complete Look. Now, under the new ownership of Cara, the brand is evolving while staying true to its original vision—offering a seamless, stylish, and stress-free way to achieve a fully coordinated occasion wear look.

Cara has been immersed in the world of horse racing since her teens, an avid racegoer with a deep love of fashion. This passion led her to found her bespoke millinery brand, Cara Meehan London, in 2013. Her designs quickly gained recognition, with the brand going from strength to strength and being stocked in Fenwick, Love Hats, and Brown Thomas. Today, there’s rarely a race day where a Cara Meehan London hat isn’t present.

In 2024, Cara collaborated with The Complete Look, designing a range of bespoke headpieces to complement Eimear Mahon’s original collection. Having hired from the brand herself for Royal Ascot 2024, she experienced first-hand the convenience and elegance it offered. When the opportunity arose to take over, it felt like a natural progression. With so many clients already seeking her expertise in full styling, she saw the potential to further elevate The Complete Look—ensuring women can effortlessly rent both the perfect outfit and headpiece in one place.

The concept remains simple: no more one-wear-only purchases, no more endless searching for coordinating accessories. Just a one-stop rental boutique offering a cost-effective, sustainable, and stylish solution for special occasions. With inclusive sizing and a commitment to making fashion accessible for all, The Complete Look continues to redefine race day and event styling—ensuring every woman looks and feels her best, effortlessly.